At a glance
| AgaKural | UltraMsg | |
|---|---|---|
| How it connects | Linked device on your own number | Linked device on your own number |
| Price per number | ₹1,600 a month (Starter), ₹1,300 each on Growth, down to ₹990 at volume | $39 a month or $390 a year |
| Billing | Rupees, UPI or bank transfer, GST invoice | US dollars, international card |
| Free plan | Sandbox forever: 50 messages a day, 5 conversations a month | None; a 3-day free trial |
| Ban protection | 13-day warm-up, live risk score, automatic slow-down | Not built in |
| If a number is banned | Hot standby takes over queue, token and webhooks; contacts get a "we've moved" message | Link a new number yourself |
| No-code chatbot, AI replies, reminders, UPI requests | Included | Not included |
| Support | WhatsApp, in IST, in English, Tamil or Hindi | Email or ticket |
Where UltraMsg is the better choice
- You want a simple gateway with years of community examples and plugins.
- You pay in US dollars anyway and only need one or two instances.
Where AgaKural is the better choice
- Lower price for Indian businesses: ₹1,600 a month for one number, less per number on Growth and Business.
- A free Sandbox that never expires, so you can build and test without a deadline.
- Ban Shield, hot-standby failover and ban credit if a protected number is lost anyway.
- Built-in chatbot, AI replies, reminders, bookings and UPI requests.
Moving from UltraMsg
Unlink the number from UltraMsg, add it in the AgaKural console and scan the QR. Point your code at the AgaKural endpoints in the API reference and your webhook URL at the console.
Frequently asked questions
How much is UltraMsg?
UltraMsg lists $39 a month or $390 a year, with no per-message cost (checked 3 November 2026).
Is there a per-message fee on AgaKural?
No. Plans are a flat monthly price per account.
Which has better ban protection?
AgaKural builds it in: a 13-day warm-up, pacing, a live risk score and a standby number. UltraMsg leaves pacing to you.
Sources
Prices change often; check each provider's page before you decide. Prices exclude GST unless stated.
Try AgaKural free
Start free7-day full trial, then a free Sandbox forever. No card.