At a glance
| AgaKural | Interakt | |
|---|---|---|
| How it connects | Links your existing WhatsApp or WhatsApp Business number, like WhatsApp Web | Official WhatsApp Business Platform (Cloud API) through a Meta partner |
| Monthly price | Free Sandbox, then ₹1,600 / ₹3,900 / ₹7,500 a month | Growth ₹2,799, Advanced ₹3,799 a month, Enterprise on request |
| Per-message fees | None | Yes: marketing ₹0.949–₹0.970, utility ₹0.140–₹0.160, service ₹0.127–₹0.129 after 1,000 free service messages |
| Template approval | Not needed | Needed for every message sent outside the 24-hour service window |
| Number can be banned | Yes, it is an unofficial connection. Ban Shield, a hot standby and ban credit reduce the impact | Very unlikely while you follow Meta's policies |
| Keeps your number on your phone | Yes | No. The number moves to the API and stops working in the normal WhatsApp app |
| Groups, statuses, channels | Yes | Limited or not available |
| Blue tick, catalog ads, Click-to-WhatsApp ad windows | No | Yes |
Where Interakt is the better choice
- You run Shopify or catalog-led marketing and want official templates, Click-to-WhatsApp ads and the green badge.
- You want a CRM and campaign tooling from one Indian vendor and do not mind per-message billing.
- You cannot accept any risk of a number ban.
Where AgaKural is the better choice
- Most of your traffic is replies, reminders and order updates, and per-message fees add up.
- You want to keep using the number in the WhatsApp app, including groups and statuses.
- You want a developer API with webhooks and Whapi-style endpoints rather than a dashboard.
- You want features like rent reminders with UPI links, missed-call replies and trip split that are built in at no extra charge.
Cost example: 5,000 marketing messages a month
Interakt Growth: ₹2,799 plus 5,000 × ₹0.958 = ₹4,790 in message charges, so about ₹7,589 a month before GST.
AgaKural Starter: ₹1,600 a month, no message charges. The catch is that an unofficial number can be restricted by WhatsApp, so AgaKural paces sending and offers a standby number on Growth. Compare your own volumes in the cost calculator.
Can I use both?
Yes, on different numbers. A common setup is an official number on Interakt for ads and broadcast templates, and the shop or owner number on AgaKural for day-to-day replies, reminders and statuses.
Frequently asked questions
Does Interakt charge per message?
Yes. Interakt's pricing page lists per-message rates for marketing, utility, service and authentication messages to Indian numbers (checked 3 November 2026).
Is AgaKural an official WhatsApp partner?
No. AgaKural is independent and links your number like WhatsApp Web. It is not affiliated with WhatsApp or Meta.
Which is better for a small shop?
If you mostly chat with existing customers, AgaKural is usually cheaper and simpler. If you plan heavy ad-driven marketing, an official partner like Interakt is safer.
Sources
Prices change often; check each provider's page before you decide. Prices exclude GST unless stated.
7-day full trial, then a free Sandbox forever. No card.