How the estimate works
The official WhatsApp Business Platform charges for each delivered template message. For India we use Meta's rates of about ₹0.8631 per marketing message and ₹0.115 per utility message. Replies within the 24-hour customer service window are free for the first 1,000 a month per number; we charge the rest at the utility rate. Partner plans are added on top of Meta's charges, and 18% GST is added to everything.
AgaKural plans are a flat price per account with no per-message fees. A warmed-up number can safely send around 1,000 messages a day, so the calculator adds numbers if your volume needs more. New numbers start lower and warm up over 13 days.
Partner prices: Interakt Growth at ₹2,799 a month with its own per-message rates, and AiSensy Basic at about ₹1,500 a month with ₹1.09 per marketing message. Prices were checked on 3 November 2026; see WhatsApp API pricing in India for sources.
Cheaper is not always better
An unofficial API like AgaKural can be banned by WhatsApp, which is why it suits messages to customers who know you. For cold marketing at scale, the official route is safer. Read official vs unofficial WhatsApp API.
Frequently asked questions
How much does one WhatsApp marketing message cost in India?
About ₹0.8631 from Meta, or about ₹1.02 with GST, before any partner markup.
Are replies to customers free?
On the official platform the first 1,000 service replies a month per number are free; after that they are charged.
Does AgaKural charge per message?
No. Plans are a flat monthly price; sending is limited by safe daily volumes, not by price.